Our Logo
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THE STORY BEHIND OUR LOGO

Fuelled by our desire to build strong relationships between people, organisations big and small, for mutual benefit ... the word ‘alliance’ captures it all.
A linking together to improve the lives of those in need across the ‘cosmos’.

Inspired by tribal art from the nations we work in, the multi-colours and hand-drawn lines symbolise diversity of cultures and people.

Circles symbolise unity and eternity, and the dots planets in the Cosmos orbiting the sun.
The bright colours convey joy and optimism = hope.

Representational of people with arms linked = connection x support and layers of alliances. The shift in position of each circle shows different perspectives and growth phases.

Concentric circles = ripple effect of the impact our work has on the individual, the family, the tribe, the nation ... and the world!